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E-Newsletter

Help Elijah's Promise * Building a toolkit to implement a recurring e-newsletter * A strategy on how to create and distribute its e-newsletter
Elijah's Promise
New Brunswick, NJ, USA
Elijah's Promise
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Elijah's Promise
New Brunswick, NJ, USA

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Cause
Health & nutrition
Skills
Communications Digital marketing

Posted January 17th

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E-Newsletter

Project details

What we need
  • Creation of an E-Newsletter from scratch, or an overhaul of an existing one
  • Training on how to input content into a template
What we have in place
  • Our Associate Director coordinates our Constant Contact campaigns - reaching about 10,000 people with each email. We have in house graphic design for any needs that may arise and the reporting in place to populate an e-newsletter, we just need attractive templates to send!
How this will help
This project will save us $1,792 , allowing us to use that money to serve over 210 meals at our community soup kitchen instead.

We use Constant Contact to reach out to about 10,000 local residents and we need your skills to make sure our email communication is attractive and provocative for both regular supporters and first time learners of Elijah's Promise. Your work will help us boost attendance at events, share successes, rally volunteers, and increase our presence in the community.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager distributes key information to Professional, including purpose of the E-Newsletter, target audience, and existing E-Newsletter distribution practices (if applicable)
  • Volunteer Manager distributes all relevant materials such as logo, images, organizational history, brand messaging, and visual brand identity
1
Milestone 1: Analysis and Recommendations
  • Professional provides initial suggestions, including a suggested e-newsletter format and web-host (e.g., Mailchimp, Campaign Monitor)
  • Volunteer Manager provides feedback and shares content for the newsletter including photos, hyperlinks, and/or articles
  • Professional and Volunteer Manager discuss timeline for creation and align expectations
2
Milestone 2: Draft E-Newsletter
  • Professional delivers first draft
  • Volunteer Manager provides feedback, which is incorporated
3
Milestone 3: Wrap-up and Learning
  • Professional delivers final draft
  • Professional trains selected staff member on how to use the template for future newsletters
  • Professional and Volunteer Manager determine frequency of newsletters based on existing best practices, bandwidth and ability to source new content
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About the org

Elijah's Promise
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Causes
Health & nutrition Community & economic development Employment services
Posted by
Anthony C
Anthony C.

Volunteer manager

Our mission

For over 25 years, Elijah’s Promise harnesses the power of food to break the cycle of poverty, alleviate hunger, and change lives. We accomplish our mission through activities which include a community soup kitchen, supportive health and social services, a community garden, culinary training center, and social enterprise catering business which complete the cycle of social good by training and employing low income individuals in the work of providing nutritious meals to low income children, seniors and adults.

Testimonials

Read the Impact Story
(No testimonial has been submitted by Anthony)
Great organization!
JEB G.
JEB G.

Digital Connections Coordinator