Illustration
Illustration
Project details
What we need
- A high-resolution digital version of an illustration that can be used across multiple channels (web, print, and/or merchandising)
Additional details
Someone with experience with online marketing - especially advertising, and someone who also has experience with attracting funding for innovative nonprofits.
What we have in place
- We have excellent globally recognized brand recognition and stellar reputation as a disruptive problem solver, very good social media presence, and a very creative staff to help pull this together.
What we don't have is the marketing/graphical genius to convert the brilliantly simple solution our program represents, into a small static (non-video) ad that will attract donations.
How this will help
This project will save us $4,212 , allowing us to have millions of additional gardeners donating billions of additional pounds of food to thousands of additional food pantries. For the rest of their gardening life.
We have a **huge** online PSA grant for online ads. Last year, we had 4.8 billion impressions.
We need an outstanding, eye catching and compelling ad (and landing page idea) to attract donations. The idea need to convey that their donation solves a problem for good. See AmpleHarvest.org/TED to learn about our work.
If even 1/100 of 1% of ads generated a $10 donation, the impact on food waste and hunger in America would be stunning. Its your opportunity to impact hunger, diet related diseases, and the environment - all with your creative genius and time.
Project plan
Our mission
While 42 million Americans are hungry, more than 42 million grow food in home gardens- often more than they can use.
AmpleHarvest.org helps gardeners find a local food pantry eager for their excess harvest.
Created by a CNN Hero/World Food Prize nominee, it more than 8,400 food pantries in America. Backed by Google, the USDA and many others, AmpleHarvest.org diminishes hunger, reduces climate change and improves community health. Learn more at AmpleHarvest.org/TED
What we do
AmpleHarvest.org enables a food pantry to register its name, address, phone, and other information including an optional photo of the building to make it easy to find. It also accepts information on the days and hours gardeners' donations will be accepted. Food pantries can also list store bought items they need, helpful to users of our free Ample Harvest iPhone app.
Gardeners with extra garden produce as well as other donors simply enter their address or zip code to view all registered food pantries within the distance they are willing to travel. AmpleHarvest.org can also display a map and detailed driving instructions for the donor.
AmpleHarvest.org one of kind nonprofit and has the support of the US Department of Agriculture, Google.com, Garden Writers of America, National Gardening Association, numerous faith groups and many other organizations. Nearly one out of every five food pantries in America have already registered. AmpleHarvest.org is free of charge both for food pantries and gardeners.
Testimonials
Allie was most helpful.... deeply appreciated.
(No testimonial has been submitted by Allie)