This project was completed on Jul 16, 2019
Matched with Moyo A
Matched with
Moyo A.

Market Analysis

Help New Jersey Orators, Inc. gain a thorough understanding of the community and beneficiaries they serve, and how similar organizations and programs are working.
New Jersey Orators, Inc.
Bridgewater, NJ, USA

Posted January 2nd

Share this project:

Project Details

What We Need
  • A written analysis of the Organization's position in the community it serves and its ability to address identified needs/problems for its beneficiaries
  • A summary of the Organization's strengths and weaknesses related to its program goals
  • A summary of competitors or potential collaborators
  • An appendix of all data gathered to perform analysis, including sources
Additional Details

A written analysis of the community in which the New Jersey Orators serves and its ability to address identified needs/problems for its beneficiaries
A review of the value and impact of the organization's Beyond HS Educational Conference on Civic Engagement for urban and suburban youth
A research data analysis report that identifies the top social issues for youth in the communities
An appendix of all data gathered to perform analysis, including sources.

What We Have In Place
  • We currently have list of student concerns from an initial planning conference, which should make it easy for you to get started. We also have access to 150 middle & high school students to survey, and the ability to provide any other information you need.
How This Will Help
This project will save us $10,948 , allowing us to use the savings to hire a consultant to help our board update the 5-Year Strategic Plan. This Strategic Plan is needed to guide our program activities for years.

Civic Engagement is a big part of our nation's governing infrastructure. That's why the New Jersey Orators has decided to offer their youth an opportunity to foster discussions on various aspects of civic engagement and social justice. This conference provides an opportunity for youth to converse with experts in social justice, higher education, and legislative policy to have an in-depth learning experience in the analysis of issues affecting their communities.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager delivers all available data on customer/beneficiary base
Milestone 1: Market Size and Growth
  • Professional works with Volunteer Manager to identify the target customer/beneficiary
  • Professional outlines total addressable market based on current “sales” and 3rd party sources to gather potential market numbers
  • Based on current trends, Professional forecasts market growth rate
Milestone 2: Market Segmentation
  • Professional segments target addressable market based on most relevant factors, i.e. geographic, psychographic, behavioristic, etc.
Milestone 3: Competitive Analysis
  • Professional identifies all potential competitors
  • Professional outlines strengths and weaknesses of all competitors as compared to Organization
Milestone 4: Presentation of Findings
  • Professional delivers document outlining all findings
  • Q&A session
Show More

About The Org

Posted by
Eloise S.

Founder & President

Our Mission

To teach the art of public speaking, an appreciation for literature, reading and media arts literacy, college readiness, and life skills to youth from 7 to 18 years of age in preparation for college.

What We Do

Students who participate in the New Jersey Orators oratorical program practice public speaking skills development and hone their skills at community events and statewide competitions. As a result, our students demonstrate the most significant educational outcomes and self-esteem /resiliency obtainment when compared to their similar peer group.


(No testimonial has been submitted by Eloise)
The New Jersey Orators are doing great things throughout New Jersey, and it was a privilege to help them!
Moyo Ajepe
Moyo A.