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Social Media Strategy Sessions

Help Literacy Volunteers of Morris County use their social media presence most effectively through brainstorming and planning sessions.
Literacy Volunteers of Morris County
Morristown, NJ, USA
Literacy Volunteers of Morris County
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Literacy Volunteers of Morris County
Morristown, NJ, USA

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Education
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Social media

Posted July 2nd

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Social Media Strategy Sessions

Project details

What we need
  • 3-5 one hour strategy sessions with a social media professional covering topics like channels, messaging, content types, and posting frequency
  • A written summary of goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: this project does not include the creation of social media posts or digital graphics
Additional details

We do not have a social media presence, just a facebook account that is rarely used. We would like to create a plan to engage our current volunteers (we have 300), prospective volunteers, and funders.

What we have in place
  • We currently have a website www.lvmorris.org, which should make it easy for you to get started. We also have a facebook account, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to pay off our deficit!

Our board has prioritized a social media presence as a way of raising our profile in the community.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 5 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Assessing current state of any existing social media activities & strategies
  • [Suggested Session] Prioritizing social media channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon social media strategies & tactics to prioritize, and areas for further exploration
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About the org

Literacy Volunteers of Morris County
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Causes
Education Human services
Posted by
Debbie L
Debbie L.

Executive Director

Our mission

Literacy Volunteers of Morris County believes that the ability to read, write, comprehend and speak English is essential for personal freedom and the sustainability of a democratic society. Our mission is to provide free instruction to Morris County adults in literacy, English fluency and American culture.

What we do

For more than 30 years, LVMC has provide adults in Morris County, NJ, free instruction in reading, writing and English as a Second Language. Our more than 300 fully trained volunteer tutors help more than 600 individuals a year improve their lives by improving their basic ability to communicate.

Testimonials

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