Email Template Design

The Dream Project New Jersey
Union, NJ, USA
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The Dream Project New Jersey
Union, NJ, USA

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Posted July 25th

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Project details

What we need
  • Design of one email marketing template based on the Organization's visual branding guidelines
Additional details

The Dream Project relies on weekly trip log emails during the summer to keep our donors and stakeholders up-to-date on the programs we host. Our email template gets the job done but it's very "I made this on Mailchimp".

What we have in place
  • We currently have the content, color scheme, and great photo content, which should make it easy for you to get started. We also have an eager ED ready to jump in and help, and the ability to provide any other information you need.
How this will help
This project will save us $1,608 , allowing us to donate more money to our charitable partners.

We host cross-country fundraising bike trips. Because we can't take our constituents along on the journey, we rely on strong marketing materials to bring help them vicariously "go along for the ride".

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager shares relevant and prepared email copy
  • Volunteer Manager grants Professional access to Organization’s email marketing software
1
Milestone 1: Template Creation
  • Professional delivers first draft
  • Volunteer Manager provides 1 round of feedback, which Professional incorporates
2
Milestone 2: Final Draft and Training
  • Professional delivers final version
  • Professional provides training on how to use template to create emails going forward
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About the org

The Dream Project New Jersey
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Our mission

The Dream Project is a fundraising organization for young adults. We bridge the gap between nonprofits doing great work and young adults who want to give back to the communities around them. In practice that means adventure-based trips (think: biking across the country) to support the mission of charitable organizations. In taking part in one of our Dream Journeys, Dreamers pledge to raise money while committing to a summer of service as they bike towards a brighter tomorrow.

What we do

Every year, young adults can participate in one of our Dream Journeys by pledging to raise at least $3,500 while committing to a summer-long trip, each of which is in support of a different charity based local to their area.

The riders themselves choose the organization as it aligns with their passions and spend no less than eight hours a month volunteering with them leading up to the start of their trip. The trip itself features service days as opportunities to volunteer at local organizations that share a similar mission to that of the financial beneficiary organization.

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