Social Media Audit

Help NEW JERSEY PARENTS CAUCUS, INC. assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
NEW JERSEY PARENTS CAUCUS, INC.
Succasunna, NJ, USA
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NEW JERSEY PARENTS CAUCUS, INC.
Succasunna, NJ, USA

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Posted June 23rd

Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

We're using Facebook, Instagram and Twitter.

What we have in place
  • We currently have pictures and videos, which should make it easy for you to get started. We also have someone who is available to post & listen to feedback, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to help our youth caucus members that incarcerated and have emotional and mental challenges

It will help our Organization by spreading awareness about what we do, what we want to achieve and who we're helping.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

NEW JERSEY PARENTS CAUCUS, INC.
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Our mission

NJPC is a statewide coalition of family members and impacted youth whose mission is to ensure that every family who has children with special emotional and behavioral needs is given an opportunity to play a strong and active role in the conceptualization, development and delivery of effective and timely services for their children within the mental health, juvenile justice and child welfare systems.

What we do

NJPC provides: Advocacy & Informal Support
Information & Referral
Multi-System Advocacy
Community Outreach
Annual Six-City Outreach Tour
ACA Healthcare Outreach
Support Groups
Parents & Caregivers Raising Children with Emotional & Behavioral Needs
Parents & Family Members Raising Justice-Involved Youth
Training & Education
Professional Parent Advocacy Training (6 wks)
(includes 15 curricula - Introduction to Professional Parent Advocacy, Professionalism & Communications Skills, Empowering the Parent Voice: Motivation & Assertiveness, Conflict Resolution Skills & The Power of Persuasion, Navigating The Special Education System & the IEP Process, Understanding Childhood Mental Health Challenges & the DSM V, Navigating the Juvenile Justice System in NJ, Families & Public Policy Work, Cultural Competency & Diversity in the Child-Serving Community, & Train the Trainer, etc.)
Engaging Parents & Family Members
Youth Leadership Training
Publications/Data Briefs
Navigating the Juvenile Justice System in New Jersey: A Family Guide (English & Spanish)
Data Brief: Increased Use of Psychiatric Medications in NJ Children & Youth
Data Brief: The Incarceration of Children & Youth in New Jersey's Adult Prison System
Youth Justice Initiative
Parents Coalition of Justice Involved Youth
NJ Youth Caucus
Legal Services Clinic-Probono Legal Services
Direct Services
Strengthening Families Program
Technical Assistance
Strengthening Parent & Family Engagement in the Juvenile Justice System
Improving Access to Mental Health Care & Treatment for NJ Children & Youth