Marketing Strategy call

Help The South Fork Conservancy Incorporated by speaking with a member of their organization on the phone for 1 hour about their marketing strategy.
The South Fork Conservancy Incorporated
Atlanta, GA, USA
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The South Fork Conservancy Incorporated
Atlanta, GA, USA

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Posted October 25th

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Marketing Strategy Call

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What we'd like to talk about

I'd like strategic advice on our annual fundraising event. We have thrown the same party for five years. While I have added some new elements, we aren't attracting new people or funders.

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About the org

The South Fork Conservancy Incorporated
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Posted by
Kimberly E.

Executive Director

Our mission

South Fork Conservancy restores and connects the tributaries of Peachtree Creek through the creation of creekside nature trails.

What we do

Long before Atlanta became a city, the South Fork of Peachtree Creek was an integral part of the lives of people along its banks. It gave its waters for drinking water, for grinding of corn, for baptismal waters. From its trickling headwaters to its confluence with the North Fork to form Peachtree Creek, the South Fork reveals a unique story of human settlement in Atlanta, from the Native American artifacts found in the corridor to the remains of Houston Mill near Emory to the torrential surges of stormwater that result from more recent urbanization.

Today, the South Fork of Peachtree Creek connects vast parts of central DeKalb County with the vibrant communities of northeast Atlanta. It connects greenspaces including Medlock Park, Zonolite Park, the Clyde Shepherd Nature Preserve and the historic Olmsted Linear Park along Ponce de Leon Avenue. It connects South Fork communities to a much larger greenspace network that includes the Atlanta BeltLine, Piedmont Park, Candler Park and Freedom Parkway. The creek connects institutions and cultural facilities including Emory University, Fernbank Museum of Natural History, the Veterans Administration Hospital, the Toco Hills Branch Library, and half a dozen schools. It connects major sites for revitalization and redevelopment including Emory Village, North DeKalb Mall, Sage Hill, and Lindbergh City Center. Most importantly, the South Fork connects people and their communities--a diverse connectivity that could be a model for many similar communities across the state.

Testimonials

Our experience with Ansley was eye-opening! He took time to understand our mission and values of our organization and delivered clear, concrete action steps on making our event appeal to a wider audience.
Kimberly E.
Kimberly E.

Executive Director

Marketing Strategy Phone call

I had a good call with Kimberly, she was very interested and open to new ways to market her organization and keep the annual donor events fun and interesting. I would definitely recommend the South Fork Conversancy to anyone looking to volunteer and help a worthy cause.
Ansley A.
Ansley A.

Volunteer